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Showing posts from November, 2023

Bootleg products impact on the Ghanaian market post Covid-19

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  The Impact of bootleg products on the Ghanaian  market post Covid-19 Over the recent half-decade, there has been a concerning surge in the trade of counterfeit or fake goods, surpassing the sales of genuine, authentic products. This shift in consumer behavior is particularly evident in the statistics observed up to the year 2023, where the global expenditure on bootleg or counterfeit products has seen a remarkable uptick, registering an increase of $487.6 billion. This trend indicates a substantial and widespread preference for, or perhaps unwitting acceptance of, imitation products over their authentic counterparts, presenting challenges not only in terms of economic impact but also in issues related to intellectual property, consumer rights, and market integrity. Pricing is a main factor of purchasing bootleg products. The original price of a genuine Hermes bag can range from thousands to tens of thousands of dollars, while a fake one may be significantly cheaper. Most peo...

THE DECLINE IN STADIUM ATTENDANCE DURING THE BETPAWA GHANA PREMIER LEAGUE

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 The Decline in Stadium attendance during the Ghana Premier league since 2020-23 In recent years, the Ghana Premier Leaguehas witnessed a decline in stadium  attendance, posing challenges for the vibrancy of live matches. Factors such as economic constraints, lack of adequate facilities, competing entertainment options, and concerns about safety and crowd behavior have contributed to this dwindling trend. Revitalizing the league's appeal through improved infrastructure, marketing strategies, and engaging fan experiences could potentially help reverse this decline.  There is a growing trend within the Ghana football ecosystem where supporters are not enticed to watch Ghana’s top-flight league. The Ghana premier league checks reveal Asante Kotoko, for example, averaged 4,585 spectators at the Baba Yara Sports in the 2021/22 Ghana Premier League which is about 11% of the stadium capacity of 40,618. Accra Hearts of Oak averaged 4,585 spectators at the Accra Sports stadium in ...